After the meeting of the Board of Directors, the Chairwoman of the Board calls you into her office. She offers you a cup of coffee and is impressed with the information that you presented in the meeting and your understanding of new ventures. She says:
Using Bloomberg Businessweek B-School Connection resources, research entrepreneurism and small businesses, and create an executive business plan presentation of 15–20 slides that includes the following:
- Company Logo:An original creative graphic that identifies your company or brand.
- Company Information:The name and background of your global small business including founders, history, current number of employees, and location.
- Mission Statement:The purpose of your global small business.
- Product or Service:A description of the products or services that your global small business will offer.
- Market:The market for your global small business, including regions served and competitors.
- Advertising:An original creative commercial for the products or services. The commercial should be created using an online video technology or a presentation technology. Provide a link to the commercial in your PowerPoint presentation.
- Financials:The projected operational financial needs for your organization and the potential investments needed.
- Growth Potential: The projected financial and market growth of the company over 5 years.
Provide a reference list at the end of your presentation of at least 20 Bloomberg Businessweek B-School Connection articles, and include in-text citations for the articles in APA forma
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